American multinational company dedicated to the design, manufacture and marketing of sports equipment, a world leader. The company was founded in 1964 as Blue Ribbons Sports by Phil Knight and Bill Bowerman and officially became Nike Inc. in 1971.
"If you have a body, you are an athlete." This observation by Bill Bowerman, co-founder of Nike, defines how this company sees human potential in sports.
The new generations continue with their legacy of innovative thinking, developing products that help athletes of any level and practitioners of any sport to realize their full potential. Today, the brand operates in more than 160 countries around the world and provides employment directly or indirectly to nearly one million people.